Inaugural RVX Celebrated as a Monumental Success for Promoting the RV Industry!
RVX: The RV Experience brought the entire RV industry together to unveil the latest RV products and to celebrate the lifestyle cherished by millions of Americans! RVX provided multiple layers of learning about emerging consumer trends, growing consumer segments, and how to attract millions of new customers to the RV lifestyle and convert them into sales.
Attendees from all over the world enjoyed over 500,000 square feet of exhibit space, featuring over 300 RVs, outdoor and camping products, and more. Manufacturers and suppliers showed up in a big way with new booths to showcase their latest products and RVX gave dealers another opportunity to reload inventory, stock innovative new models, and engage with their supplier partners.
“From the intermingling of units and supplier booths, to the inclusion of industry influencers and additional media outlets to reach the end consumer, to the push for innovation throughout, RVX was a great experience for Dometic,” said Vice President of Marketing for Dometic, Trey Miller. “This show forced many companies to get out of their comfort zones and take stock of their marketing, sales, and product development efforts. RVX is not the Louisville show of old. This is where B2B shows are heading in all leading markets and the RV industry is now, in several respects, ahead of the pace.”